Free SaaS collaboration board

Find UGC creators for your app or SaaS

Short demo and UGC videos work better when the brief is clear: product, hook, deliverables, usage rights, and rate. Post a free Wanted listing and share one link with creators who already make content in your niche.

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How it works

  1. Write a short creative brief: product, audience, platforms, number of videos, and usage rights.
  2. Post it as a Wanted listing and ask for profile, sample views, rate, and turnaround.
  3. Start with 1–3 small creators before committing to a larger package.

What to include in a UGC creator brief

Product category, the feeling of the video (demo, reaction, before/after), must-show features, length, captions/hooks if you have them, deliverable count, revision limits, and where you will run the content (organic, ads, both).

Small creator vs agency

Small creators are often a better first test for indie budgets. Agencies can help later when you know which hooks convert. Your first listing can invite small creators and state a clear per-video rate range.

Payment and usage rights checklist

Agree on paid usage windows, whitelisting, raw file delivery, and whether you can edit clips. Put the basics in the listing so creators can self-qualify before messaging you.

Example listing templates

TikTok / short-form brief

Wanted: TikTok UGC creator for [app category]

I need 1–3 short demo videos showing [app] in a natural way. Small creators welcome. Please send your profile, average views, examples, and rate. Bonus if your audience cares about [niche].

FAQ

How do I find UGC creators for an app?

Post a Wanted listing with a clear brief, rate range, and examples of the style you want. Ask creators to reply with samples and turnaround time.

Do I need a big creator?

Usually not for the first test. Smaller creators with the right niche often produce usable demos at a price indie founders can try quickly.

What should a UGC rate include?

Clarify number of videos, revisions, raw files, organic vs paid usage, and whitelisting. Ambiguous rights cause most of the friction later.

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